Service concept

Opening of the first Michelin Tire Service concept store in Colombo

From left to right: Gaganjot Singh, President of the Michelin Africa, India and Middle East (AIM) region, Dr Maheshani Wijesinghe, Director of Kusum Tires Arosha Rodrigo, President and CEO of DIMO Ranjith Pandithage, Director of Kusum Tires Asoka Rodrigo and the Managing Director of Kusum Tires Premalal Rodrigo at the opening ceremony of the first […]

Service concept

Innovate in the concept of product or service

Andrew Alianan, Cherrie Atilano and Jan de Leon – PHOTOS CONTRIBUTED At the 16th Annual Mansmith Young Market Masters Awards (YMMA), we asked three of the marketing rock stars to share their ideas on product or service concept innovation. They are: Andrew Alianan, Marketing Director at North Ridge Foods / YMMA Awardee for Export Marketing; […]